Deepika Padukone: ‘Being an athlete played a big role in shaping my personality’

B-Town celeb Deepika Padukone declares to the nation her latest association with the 3-stripes family. She gleefully feels that this alliance aids her attach with the athlete and fitness enthusiast in her.

B-Town celeb Deepika Padukone declares to the nation her latest association with the 3-stripes family. She gleefully feels that this alliance aids her attach with the athlete and fitness enthusiast in her.
However, Adidas joined forces with the star as her modern and fierce feminist spirit, resilience and active lifestyle choices resonates perfectly with the brand’s core line – ‘Impossible is Nothing’.

The partnership between the icon and iconic aims to break down all the barriers, set new standards, explore boundless possibilities, and empower women all over the world, both physically and emotionally.

Meanwhile, Deepika’s heart always has a soft-corner for sports. As she is the daughter of a renowned badminton player Prakash Padukone, Moreover, as a teenager, Deepika played badminton in national level championships but left her career in the sport to become a fashion model. However, the actress recently penned down, “Being an athlete and playing sport has played a tremendous role in shaping my personality and helping me become the person I am today. It has taught me values that no other life experience could have.

She further added, “Today, fitness, both physical and emotional, are an integral part of my lifestyle. I am absolutely honoured and delighted to be partnering with one of the world’s most iconic brands – Adidas.” With this, the star pairs with the league of exemplary women athletes and personalities from around the world. Padukone has always made an effort to voice women’s hopes, aspirations and passions. For Adidas, Deepika made the most fitting choice because she personifies true spirit, resilience, boldness and compassion.


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